We all know that ethical and compassionate eating is all about sacrifice. YEAH RIGHT! Vegan Treats founder, Danielle Konya, blew that dessert fallacy out of the water long ago with the creation of her first Peanut Butter Bomb cake.
As an ethical vegan with a “do it yourself” ethic that is only rivaled by her sweet tooth, Danielle set out to make a vegan cake that didn’t just taste good, but actually tasted better than any other cake, vegan or otherwise.
For the last fifteen years, her desserts have won the hearts of pretty much everyone with functioning taste buds. In fact, the very lucky residents of NYC, Washington DC, Baltimore and Philadelphia anxiously await her deliveries at area restaurants and cafes each week. (People have been known to plan their days around the arrival of her doughnuts. Taste one and you’ll see why.) While her desserts have earned her a PETA Proggy Award for Best Bakery, a coveted Guest Chef spot at Google, and the champion of PBS’s Feast of Sweets, where, she not only won Best Overall, but did so competing against over fifty non-vegan bakers. (Take that, dairy!) As if that’s not impressive enough, in 2012 American Express Departures Magazine named Vegan Treats Bakery one of the top 10 bakeries in the entire world. And no, that doesn’t mean one of the best VEGAN bakeries in the world, that means one of the best BAKERIES. Period.
Despite all the accolades, Danielle’s main motivation lies not in accumulating awards, but in helping the other animals with an emphasis that they inhabit our Earth with us, not for us.
Clearly, there’s nothing appetizing about the needless suffering of ten billion animals a year for their flesh, milk, eggs, and other byproducts. And there’s really nothing tasty about aiding in the destruction of our environment for a cupcake. After all, the more one learns about the milk and egg industry, the more sickeningly un-sweet conventional desserts become.
Vegan Treats goes the cruelty-free route and satisfies both the palate and the conscience, inextricably linking the business of dessert with the ethics of caring about animals. After all, how many other businesses actively support animal advocacy groups like Farm Sanctuary, The American Anti-Vivisection Society and the Humane Society of the United States? And how many other bakers carefully choose their ingredients with taste and the well being of the earth and animals in mind?
Baking as Activism? Who would’ve thought? Danielle always says, “Compassion starts with your fork”. So in a small but meaningful way, with each bite you take of delicious Vegan Treats we are one step closer to a more ethical and humane way of living.
Luckily for us, compassion has never tasted so delicious.